Walt Disney World is the most recognized company in the world for service excellence. The book will combine the authors’ experience overseeing and creating training to improve service in Disney parks. Readers will learn the five principles of the I CARE model (Impressions, Connections, Attitudes, Responses, and Exceptionals) and the Experience Quotient. In reading The Experience the reader will learn to: Identify service problems that face every company in the marketplace. Identify “the experience” and what it means to your company, Understand what makes up the 5 levels of the experience and why most people and companies fail at it, Be challenged to raise your organization’s level of “the experience” by utilizing the experience quotient and applying the I CARE principles, and